Mortgage Leads, Good Return Policy - part 1
by Jay Conners
If you are a loan officer or mortgage broker on the market for mortgage leads, make sure the mortgage lead company you are considering has a good return policy.
Because you work hard for your money, a good return policy would consist of full refunds on leads where the contact information is inaccurate, the phone number is not in service, or the person has already closed on their loan.
A lot of mortgage lead providers will not refund your money based on a theory that they provide you with an opportunity and the rest is up to you.
At least that is what I heard quite a bit of when I worked as a loan officer.
Don't base your decision that the mortgage lead company you are considering has a good return policy just because their web site says so.
Call the mortgage lead company and speak with someone in customer service.
Ask the customer service representative questions specific to what you believe is a qualified reason for a lead to be refunded.
If you are not happy with the answers you receive, than move onto the next mortgage lead company. There are plenty of them out there.
One more thing, consider this as a way to cut down on receiving leads where the quality is questionable.
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Mortgage Leads, Good Return Policy
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